This is my favourite T-shirt. It was a present from a friend. Isn’t it nice when people know exactly what you want?

But, my friend knows me well. As an art director and designer, and without handy ‘Force powers’, to know what others want is all down to hard work.

Apart from working hard to connect with the audience, meet clients’ needs and execute beautiful pieces of work; one of my main goals is to perform a back flip; truly amazing ideas need spectacular presentation.